Dealer verification and the Verified Dealer badge
A free account manages inventory; listing to channels needs a paid plan. You can browse the marketplace before you verify: verification is Worldwatch's own check that unlocks prices, buying, and selling. What the verification panel asks for, and how to complete it.
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Anyone can create a free Worldwatch account and start managing their inventory right away. Verification is Worldwatch's own check, and you complete it yourself from your settings. You can browse the marketplace before you verify; verifying is what unlocks listing prices, buying, and selling, and it's how you join the dealer community. A Verified Dealer badge to mark verified dealers is coming soon.
Inventory and channels don't need verification
A free account covers inventory management: add watches, import your stock, and track cost and margin. Listing to your sales channels (eBay, Shopify, WooCommerce, Wristler, and Bezel) is a paid-plan feature; see plans and billing.
Neither needs Worldwatch verification. Each channel runs its own dealer onboarding, so your standing there is established by the channel itself. Worldwatch doesn't re-check you to let you publish. Verification comes in only for the marketplace and community.
You can browse before you verify
The marketplace is open to browse before you finish verification. Verifying is what unlocks the rest:
- Prices: listing prices are hidden until you're verified.
- Buying: placing a buy request on another dealer's listing needs verification.
- Selling: publishing your own watches to the marketplace needs verification.
- The community: the dealer network and events.
When you buy from or sell to someone on the marketplace, you're dealing with a business Worldwatch has verified as a genuine, trading watch dealer. That's what "trusted dealers" means here, not a rating or a review score.
Where to find verification
Open Settings → Legal & verification. The verification panel sits next to your company details: a progress bar showing how many checks are done, a Your next step prompt, and a checklist you work through in place. On a phone it appears as a Verification bar above the form that expands to the same checklist.
What you'll be asked for
Verification is grouped into two levels, shown together as one checklist.
Business verification confirms your company:
- Company registration: your registration details with the relevant national registry.
- VAT number: your VAT or equivalent tax registration number.
- Business address: the registered address of your business.
- Legal representative: the person authorized to act for the company.
- Terms of service: acceptance of the Worldwatch terms.
- Compliance check: a review by Worldwatch.
Identity verification confirms who you are. It checks a government ID, your email, and your phone in a single flow, and shows as one Identity verification step on the checklist.
Each row shows its status (To do, In review, Verified, Rejected, or Waived). If a check is rejected, the reason appears on that row so you know what to fix.
How verification works
Open the panel
Go to Settings → Legal & verification. You can keep using your free account while you work through it.
Fill in your company details
Complete the company form: name, registration, VAT, address, and legal representative. Have your registration and VAT details to hand.
Verify your identity
Start the identity step to confirm a government ID, your email, and your phone in one flow. If it's rejected you can retry, and you can pick up a check you left unfinished.
Sign the Dealer Code of Conduct
Read the code, tick each of the six commitments, and sign. See The Dealer Code of Conduct below.
Book your verification call if it's asked for
If your account is asked for a call, book it from the panel. Worldwatch confirms your verification after the call, not when you book. See The verification call below.
You're verified
As checks clear, the progress bar fills and marketplace prices, buying, and selling open up.
The Dealer Code of Conduct
Every dealer signs the Dealer Code of Conduct to trade on the marketplace. In the panel, choose Read and sign, tick each of the six commitments, add your business name, registry number, and the name of the person signing, then Sign the code. Once signed, the panel shows the date, the signer, and the version. If Worldwatch updates the code, you confirm the changed commitments again before the new version applies to you.
The verification call
Some accounts, such as new free and trialing dealers, are asked for a short video call with the team. It verifies your business and helps you get set up on the same call, so keep your ID to hand. Book it straight from the panel. Booking doesn't verify you on its own; Worldwatch confirms your verification after the call.
Verify your websites (optional)
You can prove you control the websites on your profile. Add them under Contact details (up to ten, including your main site), then paste the Worldwatch snippet into the HTML head of each one. Each site verifies as soon as it gets a visit, and you can select Check again to refresh the status. Website verification is recommended and powers the website widget. It isn't required for the marketplace.
Changing your company details can trigger re-verification
If you edit a detail that a completed or in-progress check relies on (your company name, registration number or date, VAT number, business address, or legal representative), saving puts those checks back into review. Worldwatch warns you before you save, and your marketplace access may be limited until the affected checks are approved again.
The Verified Dealer badge
Coming soon. The Verified Dealer badge isn't live yet. Verification already gates marketplace and community access; the visible badge is on the way.
Once it ships, a Verified Dealer badge will appear on your dealer profile and your marketplace listings, telling other dealers, at a glance, that you've passed verification.
The badge can't be bought. No plan, add-on, or payment will make you a Verified Dealer. Verification is the only path, and every dealer earns it the same way. Upgrading your plan changes your features, never your verification status. That's exactly what keeps the badge meaningful.
What verification unlocks
- Marketplace prices: listing prices become visible.
- Buying: place buy requests on other dealers' listings.
- Selling: publish your own watches to the marketplace.
- Community access: the dealer network and events.
- The Verified Dealer badge (coming soon): a visible mark that you've passed verification, so counterparties know who they're dealing with.