Add a watch to your inventory
Create a new watch in your Worldwatch inventory (details, condition, images, and price) so you can list it on your sales channels.
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Adding a watch creates an inventory record that you can then publish to one or more sales channels (eBay, Shopify, WooCommerce). The watch stays unlisted until you publish, so you can draft, refine images, and finalize pricing without it appearing anywhere public.
Before you start
- A Worldwatch account. Adding watches to your inventory is free and doesn't need dealer verification; you only verify as a dealer when you want to buy and sell on the Worldwatch marketplace.
- You have 3 to 8 well-lit photos of the watch. See image standards for listings for dimensions and lighting.
- The reference number, or a clear photo of the dial or case back. Either lets Worldwatch identify the watch: a photo prefills the specs with AI, and a reference number matches an existing brand catalog entry.
Open the Add watch form
In the dashboard sidebar, open Inventory → Add watch.
Identify the watch
Fill in the watch's identity one of two ways:
- Upload a photo (fastest). Add one clear photo of the dial or case back. AI reads it to identify the watch and prefill the brand, model, reference, and specs. Check what it filled in and fix anything that's off.
- Enter the reference number. Type the reference number and pick the matching catalog entry; the brand, model, and baseline specs auto-fill.
- Fill in the rest from the specification editor. Open the watch's specification editor and use Add details: Worldwatch reads your photos and product page and fills in what's missing. Nothing is saved until you press Save, and Undo reverts it if a guess is off. Added better photos later? Use Check again to re-read. If there are no usable photos yet, it asks for shots of the dial, caseback, or clasp first.
Set condition and grade
These are separate dimensions:
- Condition describes the watch itself (Original, Aftermarket, Damaged, Copy, Poor, Reproduction).
- Condition grade describes wear (New Unworn, New Old Stock, Excellent, Good, Fair).
Fill in identifying details
Enter the serial number, year, and box & papers status. Leave blank if you genuinely don't know; don't guess.
Upload images
Drag the hero shot to the first position; it's what appears in channel thumbnails.
Set the price
Enter the asking price and select the currency. You can change this later without re-publishing.
Save to inventory
Click Save to inventory. The watch now appears in your inventory list, marked Unlisted.
Prices show without VAT first. On the item's pricing block, the large figure for purchase price, selling price, and margin is the amount excluding VAT. The amount including VAT sits underneath in smaller text. For a margin-scheme price the line underneath reads Margin scheme instead, since there is no VAT to add on top.
Verify
On Inventory → Manage watches, your new watch shows up at the top with an "Unlisted" badge. Opening it displays every field you entered plus an empty "Listings" tab. This confirms the inventory record was created but not yet published.
Publish it
From the inventory detail page, click Publish and pick the channels. See publish a watch to eBay for the channel-specific setup. Publishing doesn't modify the inventory record; it creates a separate listing per channel, which you can retract independently.
If the watch is missing a required detail to list, the listing alert now spells out each missing field with an Edit button that opens that field's editor directly, so you can fill it in without hunting for it. Missing fields can include brand, model, reference number, case material, dial color, technical specifications, watch condition, delivery scope, or at least one image. Dial colour, watch condition, and delivery scope are required to list a watch, even though you can save it to inventory without them.
Troubleshooting
"Reference number not found"
The catalog doesn't yet include this reference. Submit a catalog request from the inventory form ("Add a new reference" link), include the reference number and a clear photo of the caseback, and the catalog team adds it within two business days. In the meantime, add the watch with just the brand and model. You can attach the reference number once the catalog entry lands.
AI couldn't identify the watch from the photo
Use a clear, well-lit photo of the dial or case back (not the box or bracelet) and try again. If the watch still isn't recognized, enter the reference number instead, or add just the brand and model and fill in the rest by hand.
Images upload but appear rotated
Some phones embed rotation in EXIF that gets stripped during upload. Re-export the image at the correct orientation from your photo app before uploading, or use the crop tool in the uploader to rotate.